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The Craft

Resources, guides and inspiration for the modern-day beverage professional.

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The Provi Team

The Provi Team

How Alcohol Delivery Platforms are Changing Bars

“You can do that?” I said, sneaking a peak over my friend’s shoulder at their open alcohol delivery ...

Bar Management Organizational Chart

Businesses across all industries typically have a set hierarchy that defines responsibilities and ke...

How to Create a Bar or Restaurant Marketing Plan

If you’re opening a new bar or restaurant, creating a marketing plan is more than a good idea—it’s b...

Alcohol and Beverage Control: What You Need to Know When Opening a Bar or Restaurant

Getting started with a new bar or restaurant is a wildly complicated process. And we don’t just mean...

Restaurant Job Board and Hiring Guide

Hiring professionals for the bar and restaurant industry has gotten a lot more complicated in the re...

How to Conduct a Successful Employee Evaluation

Although they aren’t the most fun part of the job, employee evaluations are both important and treme...

5 Batch Cocktail Recipes to Keep Your Crowds Happy

It happens more often than you'd think: a dozen or more customers approach the bar at the same time,...

Age Verification Check Process and Wave of the Future

Age verification at bars and restaurants hasn’t always been a streamlined, or even reliable, process...

The Best Bar Drink Menus and Why You Should Copy Them

The food and beverage industry is one of the most trend-driven businesses in the world. Every year t...

Understanding Bar and Beverage Costs

As staples of the service industry, both bars and restaurants are similarly run. However the way the...

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