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The Craft

Resources, guides and inspiration for the modern-day beverage professional.

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Cannabis and Alcohol: The Hazy Future of Weed in the Alcohol Industry

Combining alcohol with weed is basically a tradition as old as time . Now, with legalization sweepin...

Key Restaurant Management Metrics Every Restaurant Should Track

Here’s a sobering fact: around 60 percent of restaurants fail within a year of their opening date. 8...

Inventory Tips for Your Bar and Restaurant

Inventory day is notorious among restaurant workers for its tediousness and potential to cause disco...

Food Costing 101

One major metric you will find yourself contending with day in and day out as a restauranteur is the...

The Top Beverage Trends of 2021 Heading into Fall

The first half of 2021 is packed up, and we’re just getting ready to unpack the data! We analyzed hu...

13 Must-Have Apps for Your Bar or Restaurant

There’s no getting around it: the digital age has revolutionized just about every industry and resta...

7 Bar & Restaurant Books to Level Up Your Hospitality Game

There are thousands of books you could read to learn more about food service, bar management, mixolo...

Tip Pooling: What You Need to Know

The concept of tip pooling has sparked both applause and controversy over the past few years. And it...

How to Hire Kitchen Staff

The hospitality industry sees one of the highest rates of employee turnover of any field (hotels top...

Guest Bartenders: How and Why You Should Invite One to Your Bar

In the ever-changing food and beverage landscape, to market your business well it’s important to sta...

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